Reading Visual Texts p.26

This visual was created to advertise 7Eleven’s Slurpee. It seems to be aimed at a younger audience. The background helps to emphasize the idea of cold, as does the woman’s icicled hair represent a brain freeze. It is evident that the main object is the woman holding the Slurpee cup, and they are both emphasized by the high definition quality of the image and contrasts in color. The woman’s excited face further helps with advertising the Slurpee, for it indicates the beverage to be surprisingly delicious and freezing.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s